Partner with the club
BookingClub is a members-only travel club for Australians who are actively planning and booking their next trip: an audience already in a travel state of mind.
01 · The platform
A members-only travel club for Australians. Members get member-only hotel pricing, and Club Pass and Club Pass+ members earn automatic entries in a monthly member prize draw; see bookingclub.com.au/draws.
The site spans a travel booking portal, destination guides, a member dashboard and the monthly draw pages. Planning a trip takes weeks of repeat visits, so your placement earns sustained exposure rather than a single impression.
02 · The audience
Your placements appear inside the logged-in member area, so impressions come from registered members browsing hotels, checking draw entries or planning a trip. Logged-in members only, so no anonymous scrollers, with an audience focused on Australian travellers.
The club is growing through paid social acquisition targeting Australian adults aged 25 to 55 with active travel intent.
Your ad
300 x 250
Your ad · footer strip · 970 x 150
03 · Placements
A persistent footer strip that follows members across the club, and a sidebar unit beside the tools they use most. Both are clean, static-image placements built into the product's design language, clickable through to your landing page or tracking link.
Every founding partner runs both units on all member pages across the club, including the hotel booking pages where members plan and book their trips. Club Pass+ members browse ad-free, so your placements reach the free and Club Pass tiers.
04 · Category exclusivity
Once a category is taken, it stays exclusive for the full 12-month term. No competing brands anywhere on the platform.
05 · The offer
Your placement fee is fixed for the term: no auctions, no impression caps, no surprises. Every click carries your own tracking link, so conversions land straight in your analytics.
We cap the platform at one advertising partner per category, so your brand gets real visibility rather than a slot in a crowded ad stack.
06 · Founding partner offer
Given we are new and growing, we are opening advertising to a small founding cohort. One $2,500 (ex GST) invoice, payable when you reserve, locks your category for a full 12 months: you pay for six months of placement and the other six are on us. Founding partners also get first right of renewal.
$2,500
One invoice on commitment, covering the full 12 months (ex GST)
6 of 12
Months free: 12 months of exclusivity at the 6-month price
One partner per category: first in locks the category for the full term.
07 · Creative specs
Static images only, no animation. Supply your creative and a click-through URL (your landing page or your affiliate tracking link) and we handle the rest.
| Placement | Size | Format | Notes |
|---|---|---|---|
| Footer strip | 970 x 150 desktop 320 x 50 mobile | PNG or JPG, @2x ideal, under 150 KB | Image shows unobstructed; the Partner label and close button sit outside the image area. |
| Sidebar | 300 x 250 (IAB medium rectangle) | PNG or JPG, @2x ideal, under 150 KB | Rendered at exactly 300 x 250. Keep the top-right corner clear (close button) and bottom-left clear (Partner badge). |
You can swap creative once a month, and change your landing page any time.
08 · How it works
09 · Let's talk
Booking Club Pty Ltd (ABN 89 699 101 025), Level 3 / 55 Collins St, Melbourne VIC 3000